The Rewarded Video works is on an unsaturated channel. The brand is associated with positive experiences for the user. It generates 5 times more engagement than other formats and achieves a 97% viewability.
associate your brand
with positive experiences
HOW DOES IT WORK?
The rewarded video format manages to unite the brand directly with the audience and help the user at the time of the game that needs it most.
When the user is vulnerable, the brand becomes their help and offers a benefit in exchange for watching the video.